Library Dissertation Showcase

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Award: MSc International Business

An investigation into the relationship between personality traits and entrepreneurial intention of the post 90s college students in China

  • Author:
  • Qinlin Yu
  • Subjects:
  • China
  • college students
  • entrepreneur
  • entrepreneurial intention
  • personality traits
  • post-90s
  • Year of Publication:
  • 2021
  • Award:
  • MSc International Business

Gaming Industry in China: A Case Study of Nintendo Switch

  • Author:
  • Jing Wang
  • Subjects:
  • China
  • gaming market
  • gaming publishers
  • international business
  • marketing
  • Nintendo Switch
  • Tencent
  • Year of Publication:
  • 2021
  • Award:
  • MSc International Business

Investigation into self-leadership strategies of entrepreneurs in China

  • Author:
  • Jiang Yike
  • Subjects:
  • business
  • business and management
  • international business
  • Year of Publication:
  • 2019
  • Award:
  • MSc International Business

How Entrepreneurial Orientation and Innovation support the business success: evidences from Chinese Entrepreneurs in the UK

  • Author:
  • Min Jing
  • Subject:
  • international business
  • Year of Publication:
  • 2019
  • Award:
  • MSc International Business

Influencing factors on oppositional brand loyalty in fast fashion market

  • Author:
  • Zhangle Shi
  • Subject:
  • international business
  • Year of Publication:
  • 2019
  • Award:
  • MSc International Business