Library Dissertation Showcase

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Author: Joseph Patrick Kofi Awiah

What does the metaverse mean for the future of digital fashion marketing and what can be learned from early adopters such as Gucci and Nike?

  • Author:
  • Joseph Patrick Kofi Awiah
  • Subject:
  • Marketing
  • Year of Publication:
  • 2022
  • Award:
  • MSc Marketing

How can fashion brands represent ethnically diverse UK males aged 18-25 better through more diverse marketing? With a focus on how SAVAGE X FENTY can be seen as an exemplary brand

  • Author:
  • Joseph Patrick Kofi Awiah
  • Subjects:
  • Business
  • International Business
  • International Business Management
  • Management
  • Year of Publication:
  • 2021
  • Award:
  • BA (Hons) International Business Management