Library Dissertation Showcase

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Subject: information

The role of emotional advertising using the example of the German automotive industry

  • Author:
  • Sandro Konietzko
  • Subjects:
  • advertisements
  • advertising
  • advertising and marketing
  • automotive industry
  • business
  • business and management
  • business and marketing
  • cars
  • consumer behaviour
  • consumerism
  • emotional advertising
  • emotional connection
  • emotional response
  • German car manufacturer
  • Germany
  • information
  • persona profile
  • Year of Publication:
  • 2021
  • Award:
  • MBA Master of Business Administration

COVID-19: The Infodemic – Exploring the social implications of spreading coronavirus misinformation through social media

  • Author:
  • Felix Schoien-Williams
  • Subjects:
  • Coronavirus
  • Covid-19
  • digital infrastructure
  • digital technology
  • epidemiology
  • Facebook
  • fake news
  • health
  • infodemic
  • information
  • misinformation
  • pandemic
  • psychology
  • social media
  • Twitter
  • viral information
  • virus
  • Year of Publication:
  • 2021
  • Award:
  • BA (Hons) Media Production

Has new media affected the way in which the general public engages with politics in the UK?

  • Author:
  • Andrew Charles Bransgrove Knight
  • Subjects:
  • entertainment
  • information
  • mass media
  • media
  • new media
  • politics
  • public discourse
  • social media
  • socio-politics
  • sociocultural impact
  • technology
  • Year of Publication:
  • 2020
  • Award:
  • BA (Hons) Media Production