Library Dissertation Showcase

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Subject: gaming market

The Motivations and Experiences of Chinese Young Adults Participating in Events Tourism via E-sports Events

  • Author:
  • Yahao Guo
  • Subjects:
  • China
  • e-sports
  • event consumption
  • gaming market
  • Generation Z
  • tourism
  • Young People
  • Year of Publication:
  • 2021
  • Award:
  • BA (Hons) International Tourism Management

Gaming Industry in China: A Case Study of Nintendo Switch

  • Author:
  • Jing Wang
  • Subjects:
  • China
  • gaming market
  • gaming publishers
  • international business
  • marketing
  • Nintendo Switch
  • Tencent
  • Year of Publication:
  • 2021
  • Award:
  • MSc International Business